Bing = Bing Is Not Google

As reported by Scoble: http://friendfeed.com/scobleizer/01bbb409/i-love-that-bing-means-is-not-google-very

I agree — very clever and quite funny.  A recursion that all computer scientists should appreciate, tipping its hat to similarly-constructed acronyms, such as GNU (Gnu’s Not Unix) and Pine (Pine is not Elm).

It’s interesting, too, how the new generation references the older generation, i.e. the final character [...]