I fired up reddit this morning and was completely flabbergasted by one of the top posts. The title of the post was “This is Why I Use Google, Not Bing”. And it linked straight to this screenshot (which I reproduce here, in case the target disappears at some point):

This blew my mind, not only that an alphageek would prefer the (Google) interface on the left to the (Bing) interface on the right, but that the redditor alphageek community would so heavily upvote it. The way I see it, this speaks directly to the issues of simplicity as storytelling vs. sparsity that I’ve talked about from time to time. The interface on the left is anything but sparse. In fact, it is extremely busy and filled with images, a tool belt of various verticals (news, video images), query modification tools such as timelines and recency sorting, and query reformulation tools such as narrowly related searches (top middle) and broadly related searches (lower left).
In short, everything about it is “non-Googly” Continue reading…
Recent Comments