Searching and Advertising

One of my interests in the information retrieval arena is the relationship between search and advertising.  Over on the FXPAL blog I posted a thought, and a quick experiment, related to this topic.  Here is an excerpt:

The search engine summarily ignored that user request and served the advertiser page anyway.  So even though ad result pages are separated from the organic result pages,  it is quite clear that there is an ongoing, unresolved conflict between the searcher and the advertiser.  And the search engine, rather than focusing on the user’s needs, placed the needs of the advertiser on top.  Quite literally.

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